FAST-TRACK YOUR CAREER WITH THE 2 YEAR HYBRID PGDM IN MEDIA & ADVERTISING MANAGEMENT

Get program overview

Media & Advertising Management PGDM-MA-HB

Sign up for a program that transforms you into a leader who has a comprehensive understanding of industry trends and management knowledge.

Select from multiple batch schedules for flexible and convenient learning as opposed to part-time and online management programs with rigid deadlines for:

01

Learn the art and science of networking to build authentic relationships

02

Learn brand positioning strategies to create a distinctive place and value in the target customer's mind

03

Learn brand positioning strategies to create a distinctive place and value in the target customer's mind

04

Master a number of softskills from expert trainers

*When you enrol with us, you may be privy to another exclusive set of events and topics while bearing proximity to the overall objective and themes. Some of them may involve additional registration fees and will be hosted at our Mumbai campus.

Curriculum

Opt for a syllabus that’s designed to unlock your best potential unlike standard management programs.

code	Semester 1
391	Principles of Management
750	Financial Accounting
751	Human Resource Management
835	Marketing Management in the Digital Era
752	Managerial Economics**
753	Organisational Behavior

code	Semester 2
408	Strategic Management
66	Cost Accounting
733	Innovation Management**
836	Mastering Life Skills and Interview Preparation
834	Legal Aspects of Business
338	Project WeLike

** Available in E-Book format only

code	Semester 3
693	Marketing Research **
716	Advertising & Sales Promotion
664	Rural Marketing
802	Internet Marketing **
780	Advertising A/c planning

code	Semester 4
427	Product/ Brand Management **
654	Social media marketing **
823	Media Planning & Buying
830	Marketing Analytics **
346	Project Work

** Available in E-Book format only

Know About Admission & Fees

Experience a quick and stress-free admission process that doesn’t require you to compromise on work or personal commitments unlike traditional part-time managment and online management programs.

Eligibility Criteria

Graduation from a recognized Indian university
Graduation from an international university
recognized by IGNOU/UGC/AIU or associations
such as AMBA, AACSB, or EQUIS

Admission Process

APPLY ONLINE or download application form for walk-in admission
Upload or submit certificates, ID proof, and other documents.
Pay program fees
Get admission confirmation

Fee Structure

Entire fees of Rs. 1,01,000/- for two years to be paid in advance, without Personal Contact Program (PCP) OR
Rs. 1,04,600/- along with PCP fees
Yearly option Rs. 53,500/- per year without PCP fees OR
Rs. 57,100/- along with PCP fees
Overseas Students US $2000/- (Total Course fee for 2 year)
Alternatively, students can pay fees in Indian currency.

Get the Hybrid Edge

When you sign up for a Hybrid PGDM in Media And Advertising, you upgrade yourself to a host of learning benefits that have a positive impact on your daily schedule and career.

Peek Into Student Community

"Taking up the Hybrid PGDM at WeSchool was a really good experience. As a working professional in the entertainment and media industry, I can tell you I am glad I took up this program at WeSchool. "

Roydon Sylvan Bangera

Artist Manager

India's Media & Entertainment industry is expected to grow to $55-70 Bn by 2030 at 10-12% CAGR.

Discover Industry Accolades

One of our employees has completed her PGDM through your Hybrid Program following which, we have observed an overall improvement in her working. She has taken over additional responsibilities while acquiring a higher designation.